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Updated Oct 16, 20266 events

Sales calendar worldwide

Every big shopping event for the next 12 months. Confirmed means the store or organiser announced the dates; expected means they have not yet.

All markets🇺🇸 United States🇬🇧 United Kingdom🇦🇪 UAE🇸🇦 Saudi Arabia🇮🇳 India🌍 Worldwide

EventWhenStatusMarkets
Singles' Day 11.11 (2026)Nov 11, 2026ExpectedWorldwide, UAE, KSA
Black Friday 2026Nov 27, 2026ExpectedUS, UK, Worldwide
Cyber Monday 2026Nov 30, 2026ExpectedUS, UK, Worldwide
Christmas 2026Dec 25, 2026ExpectedUS, UK, Worldwide
Valentine's Day 2027Feb 14, 2027ExpectedUS, UK, UAE, KSA, India, Worldwide
Black Friday software and VPN deals 2026Date not announcedExpectedWorldwide

Singles' Day 11.11 (2026)

Nov 11, 2026ExpectedWorldwide, UAE, Saudi Arabia

Fixed date (11 November). Store sale windows for 2026 not announced yet; AliExpress and noon both ran multi-day events around it last year.

Last time: AliExpress ran its 11.11 sale 11 to 19 Nov 2025 (warm-up from 8 Nov), followed by a Black Friday sale 20 Nov to 3 Dec, per its own press release. In the UAE, noon ran its 11.11 sale from the evening of 7 Nov to 12 Nov 2025 and advertised discounts of up to 90% (Khaleej Times). Amazon has also run 11.11 promotions in Saudi Arabia (Arab News).

How to shop it: On AliExpress the value is in stacking: store coupons, platform coupons and coin discounts, which usually go live at midnight on the start day and can run out. Add items to your cart a few days before so you can see the real pre-sale price. For noon and Amazon in the Gulf, check whether the deal is sold by the store itself or a marketplace seller, as return rules differ.

AliExpress codesTemu codesnoon codesNamshi codesAmazon codes

Black Friday 2026

Nov 27, 2026ExpectedUnited States, United Kingdom, Worldwide

Fixed date: the day after US Thanksgiving (26 Nov 2026). Amazon and other stores had not announced 2026 sale windows as of 16 Oct 2026; most stores run a week or more around the day.

Last time: Black Friday was 28 Nov 2025. Amazon ran "Black Friday Week" from 20 Nov to 1 Dec 2025 in both the US and the UK, per Amazon's own press pages.

How to shop it: Many "Black Friday" prices appear a week or more early, so set price alerts now and compare against the price in October rather than the crossed-out RRP. UK shoppers can check Currys and Amazon for price-match policies. Fashion brands often add an extra code on top of sale prices on the day itself, but these rarely stack with student or welcome codes.

Amazon codeseBay codesboohoo codesPUMA codesSephora codesUlta Beauty codesBoots codesLOOKFANTASTIC codesCurrys codesDyson codesSamsung codesLenovo codesDell codesBooking.com codesExpedia codes

Cyber Monday 2026

Nov 30, 2026ExpectedUnited States, United Kingdom, Worldwide

Fixed date: the Monday after Black Friday. No 2026 store windows announced yet.

Last time: Cyber Monday was 1 Dec 2025, the final day of Amazon's Black Friday Week (20 Nov to 1 Dec 2025, US and UK).

How to shop it: Cyber Monday leans towards tech, software subscriptions and travel. For subscriptions, check the renewal price as well as the first-term price, since the discount usually covers only the first billing period. Travel sites often run Cyber Monday hotel and flight sales with booking windows that close the same day but stay valid for trips months ahead.

Amazon codeseBay codesDell codesLenovo codesSamsung codesNordVPN codesSurfshark codesCanva codesGrammarly codesHostinger codesSquarespace codesAiralo codesBooking.com codesAgoda codesExpedia codesTrip.com codesKlook codes

Christmas 2026

Dec 25, 2026ExpectedUnited States, United Kingdom, Worldwide

Fixed date. Last-order dates for delivery are set by each store in December.

Last time: Christmas Day was 25 Dec 2025. Stores published their own last-delivery dates; Amazon's Black Friday Week ended 1 Dec 2025.

How to shop it: The deadline that matters is the store's last standard-delivery date, usually mid to late December, after which express shipping costs more. Gift sets from beauty brands are often discounted in early December. Check the extended returns window many stores offer for gifts bought from November.

Amazon codeseBay codesBoots codesLOOKFANTASTIC codesSephora codesUlta Beauty codesCurrys codesDyson codesUber Eats codesDoorDash codesDeliveroo codesInstacart codes

Valentine's Day 2027

Feb 14, 2027ExpectedUnited States, United Kingdom, UAE, Saudi Arabia, India, Worldwide

Fixed date (14 Feb 2027 is a Sunday).

Last time: Valentine's Day was Saturday 14 Feb 2026. Beauty, jewellery and food-delivery brands ran gift promotions; no single store event.

How to shop it: Order physical gifts at least a week ahead, as delivery slots near 14 February fill up. Restaurant and food-delivery promotions are common, but delivery fees and surge pricing are often higher that evening. Beauty brands usually launch gift sets in late January.

Sephora codesUlta Beauty codesBoots codesLOOKFANTASTIC codesNykaa codesAmazon codesnoon codesUber Eats codesDeliveroo codesDoorDash codestalabat codesSwiggy codesZomato codesBooking.com codes

Black Friday software and VPN deals 2026

Date not announcedExpectedWorldwide

Software and VPN brands start early and run past Cyber Monday. As of mid-October 2026, Cybernews reports an "early Black Friday" NordVPN deal is live; we could not confirm the window on NordVPN's own site, so dates are left open.

Last time: NordVPN confirmed to BleepingComputer that its 2025 Black Friday/Cyber Monday promotion ran 16 Oct to 10 Dec 2025. Surfshark ran a Black Friday 2025 deal on its 2-year plans (reported end dates vary between 30 Nov and 2 Dec 2025). Reports on whether Canva ran a 2025 Black Friday offer conflict.

How to shop it: The headline percentage is usually calculated against the monthly price, so compare the total you pay for the term instead. Look for the renewal price in the checkout small print, check whether the deal covers the basic or the top plan, and remember most VPNs offer a 30-day money-back window if the service does not suit you.

NordVPN codesSurfshark codesCanva codesGrammarly codesHostinger codesSquarespace codesAiralo codes